Not so farfetched...
FARFETCH is a fast moving, global e-commerce marketplace and the leading technology platform for the luxury industry. For 5 years, I developed and led all the sustainability work for the Group, driving impact and value.
KEY ACHIEVEMENTS
Leading the development, launch and scaling of several circular service innovations including; Second Life - a consumer resale service that is live in over 30 countries, and drove significant incremental revenue and customer loyalty and; ‘Good Measures’ the online hub and set of tools helping 100s of our brand partners improve their own sustainability performance.
Growing ‘Conscious’ product sales (those products with at least one independent sustainability attribute) from 4% to 13% of global revenue mix. This was driven with a multifaceted program work alongside commercial supply, marketing and product development teams.
Setting up programs that helped reduce carbon footprint per order >10% each year for 2 years, and implementing a carbon neutral, ‘Climate Conscious Delivery’, promise for all customers to drive consumer engagement in the program.
AND ALSO....
You can see my LinkedIn page for numerous featured press articles and podcasts I was featured in covering my time and achievements at FARFETCH.